Hi, my name is Peter Abruzzese

I’m a designer with over 20 years of experience creating packaging, products, branding, and marketing materials for some of the world’s most recognizable brands. My career has taken me across industries—from consumer electronics and personal care to toys, fashion accessories, and licensed entertainment.

I’ve had the privilege of designing for household names like Marvel, Disney, NFL, MLB, LucasArts, and Nickelodeon, as well as developing packaging and brand identities for retail and DTC markets. Whether I’m building a packaging system, refining a brand story, or creating digital assets, my goal is always the same: to deliver design that resonates, connects, and makes an impact.

When I’m not designing, I’m constantly exploring new trends, tools, and creative techniques to push my craft forward. Design isn’t just my profession—it’s what drives me.